- Jul 20, 2020
The Top YouTube Searches for 2020
YouTube is no doubt one of the most popular videos streaming sites. It is considered to be the go through the platform for browsing videos. Many news channels are seen to be making an entry onto the platform. A recent study has revealed what are the top 100 search queries of the year.
The search results have been divided into searches in the US and searches worldwide. The findings from the YouTube searches in the US are as follows:
1. The search list in the US starts with pewdiepie on the 1st position whereas lofi is said to be on number 20th.
2. Also, it has been found that more number of people are turning their interest in YouTube for music.
3. The keyword 'music' seems to be the 3rd most searched word on YouTube. People also tend to search regarding branded channels directly by the name of YouTube creators.
Now moving on to the worldwide searches the findings are as follows:
1. BTS seems to be ranked on the 1st position whereas bad bunny is seen to acquire the 20th position.
However, one major finding is that the most common search is related to music. This survey will prove to be quite beneficial for marketers. Marketers will get a deep insight regarding what interests them about their customers.
A common problem that is faced is usually related to small independent channels. People usually prefer searching for established channels. Therefore, small channels need to invest their time and efforts in making valuable content for their audiences. YouTube is no doubt one of the most popular videos streaming sites. It is considered to be the go through the platform for browsing videos. Many news channels are seen to be making an entry onto the platform. A recent study has revealed what are the top 100 search queries of the year.