Ineffective SEO Practices you should stop doing

We have listed below the outdated SEO and marketing tactics that you should remove from your marketing plan. 

• Misusing Keywords:

Avoid misuse of keywords and understand how they should be used in day-to-day strategy. Avoid stuffing keywords or using irrelevant keywords. 

• Article Snipping:

Article spinning is a tactic done through software to recreate quality content using different words, phrases, and organization. Anything generated by a machine holds less value than what a human can produce. 

• Link Buying:

Buying links is a popular tactic undertaken by webmasters. Backlink profiles must be maintained and optimized just like the websites and low-quality domains with numerous backlinks that may be dangerous to a website’s health.

• Overuse of Anchor Text:

Using exact-match and keyword-rich anchor text were standard SEO best practices that were popular in the past. Google now identifies content in a much better way. Make sure to produce user-friendly and natural content.

Some other tactics include:

• Creating pages for all keyword variations
• Buying exact match domains
• Article marketing and
• Writing for robots

Read more at www.searchenginejournal.com