Here is Why your Website should be Mobile-Friendly

Smartphones are everywhere! Hence the need to optimize your website for mobile viewing is essential. Providing a smooth and engaging mobile experience is now a key factor to maximize your business performance.

Here are a few points that highlight the importance of having a mobile-friendly website :

- Currently, there are around 5.22 billion unique mobile phone users as per the DataReportal
- About 54.8% of the global web traffic is covered by mobile web traffic
- About 65% of users prefer reading reviews on their mobile phones
- 69.4% users use shopping apps on their mobile devices

There are high chances that the mobile commerce sales might reach to about $3.56 trillion by the year 2021. 76% consumers believe that shopping  mobile saves time. Also, there are 42% of people who think there are security concerns while shopping on mobile.

Additionally, it is seen that about 85.65% of cart abandonments occur on mobile phones, making mobile optimization all the more important. Further, Google has now decided to add mobile-friendliness as a ranking factor.

Read more at www.socialmediatoday.com