- Dec 02, 2020
Facebook Joins Hands with Kustomer, Aiding Businesses to Deal with Customer Service Queries
Recently, Facebook has signed a deal and acquired Kustomer, the customer service automation platform. With this new deal, the platform plans to provide efficient tools for businesses to manage their customer queries better.
Kustomer is known for using AI technology in its search queries without the need for human intervention. The deal with Kustomer will enable businesses on WhatsApp to manage any customer issues quickly.
Kustomer makes use of advanced processes to deal with the management of direct messages. It is estimated that businesses on WhatsApp will see a significant increase over the coming years, especially in India.
With this announcement by Facebook, the platform will implement additional Kustomer's tools over time. However, whether the tools will be free or paid remains a question.
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